Yog vim li cas kuv yuav tsum tau sau npe rau ib qhov chaw nyob rau hauv Google Analytics?

Tam sim no tus kheej lub website - qhov no yog tsis ib tug nplua nuj tab sis ib qho tseem ceeb lub cuab tam rau cov lag luam nce qib. Txawm li cas los, cov tswv feem ntau xwb saib xyuas txheeb cais ntawm mus ntsib ntawm qhov chaw resource, flippantly uas raug nqi ntau tus so ntawm cov ntaub ntawv. Rau zoo lag luam ntawm lub site yuav tsum muaj tseeb uas cov nplooj ntawv attracted cov feem ntau txaus siab, thiab qhov chaw uas neeg tuaj xyuas tsis txawm poob, los ntawm qhov uas feem ntau hloov, thiab lwm yam

No nws twb tsim ib tug tseem ceeb lub cuab tam - Google Analytics. Qhov no kev pab pub dawb tso cai rau koj mus ua ib tug systematic tuaj kawm statistics ntawm lub muaj kev pab, tau txais lub feem ntau ncauj lus kom ntxaws.

Qhov no pab tau rau siv Google Analytics

- Lag luam executives: mus nrhiav tau tawm uas txheej xwm los txhawb cov khoom thiab cov kev pab cuam rau ntawm qhov chaw yielded lub siab tshaj plaws ua hauj lwm, qhia hais tias yuav ntau tiam sis thiab tsheb qauv, qhia hais tias tus nqi ntau tshaj cov neeg feem.

- Internet marketers: mus muab cov ntaub ntawv los ntawm cov neeg tuaj xyuas thiab ntau npaum li cas lub sij hawm lawv siv hauv internet, ua li cas keywords nyiam tshaj plaws tej zaum cov neeg muas zaub, yog dab tsi hom ntawm advertising tsim lub siab tshaj plaws cov nyhuv.

- lub vas sab Developers: to taub yog vim li cas cov neeg tawm qhov chaw resource rau cov nplooj ntawv twg lawv yog cov ntev nres dab tsi nrhiav cov nqe lus siv tau los nrhiav lub site.

Qhia Google Analytics yuav tau teem caij li lub zaus ntawm kev txais tos (ib hnub ib zaug, lub lim tiam, lub hli, thiab lwm yam) thiab cov tsis tshuaj ntsuam. Lub ntsiab seem uas yog muaj nyob rau hauv daim ntawv qhia yog raws li nram no:

- qhov chaw ntawm cov tsheb khiav;

- cov qhua;

- lub hom phiaj;

- cov ntsiab lus.

Cia saib nyob rau hauv ntau yam zoo li cas ntawm cov ntaub ntawv yuav muab rau peb ib tug counter Google Analytics.

1. qhua: tus naj npawb ntawm cov neeg tuaj xyuas, lub teb chaws thiab hauv lub nroog lawv nyob qhov twg, yuav ua li cas muaj ntau yam tshiab thiab yuav ua li cas muaj ntau yam rov mus ntsib, qhov nruab nrab ntawm cov cim nplooj views thiab qhov chaw nyob rau hauv Feem ntau, lub caij ntawm koj nyob twj ywm rau ntawm qhov chaw, cov kev siv ntawm chaw ua hauj lwm nrog ib tug neeg cov nplooj ntawv, thaws tus nqi, ib tug brazuer kev khiav hauj lwm system thiab lub neej ntawd hais lus set qhua. Qhov kawg taw tes yog qho tseem ceeb heev los xaiv tus tseeb cov lus xwm.

Peb yuav piv cov ntaub ntawv no nrog uas zoo sib xws cov lus qhia txog cov neeg sib tw 'qhov chaw, yog tias qhov kev kawm.

2. tsheb Qhov chaw: Qhov ntim ntawm ncaj qha tsheb (qhua uas tau mus rau lub site los ntawm ncaj qha nkag mus rau qhov chaw nyob los yog bookmark) qhov chaw uas yuav ua rau txoj kev hloov rau lub website no, search engines (yuav ua li cas muaj coob tus neeg tau ploj mus rau kev soj ntsuam ntawm cov kev tshawb fawb qhov chaw). Ib tug ntau ntawm analytical lus qhia statistics thiab cov yam ntxwv ntawm keywords uas qhua pom no pab. Koj yuav nrhiav tau cov lus qhia txog txhua lo lus nyias - yuav ua li cas muaj coob tus neeg, los ntawm uas lub nroog mus rau ntawm qhov chaw, thiab ntau ntau lwm yam tseem ceeb cov lus qhia.

3. Cov ntsiab lus: ntev ntawm browsing, tus xov tooj ntawm refusals, tus xov tooj ntawm cov nplooj ntawv ntawm cov zis. Cov ntaub ntawv no yuav pab Optimize site ntsiab lus, kawm tau dab tsi ntaub ntawv mas, tus feem ntau nthuav rau qhua thiab cov nplooj ntawv uas koj xav tau mus hloov los yog txawm rho tawm nws.

4. Cov hom phiaj. Nyob rau hauv qhov ntsiab lus teb - yog cov nplooj ntawv uas qhib tau kom cov neeg tuaj saib tom qab ua kom tiav ntawm tej yam - sau npe, purchase ntawm cov khoom, kev txiav txim cov kev pab cuam, thiab lwm yam Yog li ntawd, tus xov tooj ntawm txhais "cov hom phiaj" ncaj qha qhia tau hais tias cov hauj lwm zoo ntawm qhov chaw, yuav ua li cas nws muaj raws li qhov ua lag ua luam hom phiaj. Google Analytics nyob rau hauv cov ntaub ntawv no yuav muab lub xov tooj ntawm hloov rau txhua tus banner los yog txuas uas muab tag nrho cov lus qhia hais txog tej uas sawv daws yuav yog cov zoo thiab cov uas muaj peev xwm yuav tshem tawm tag nrho ntawm qhov chaw.

Ib tug sib piv ntawm lub hom phiaj ntawm lub txee thiab tag nrho cov xov tooj ntawm cov neeg tuaj saib yuav cia mus laij lub hloov dua siab tshiab ntawm qhov kev pab, uas yog ib tug ntawm cov tseem ceeb tshaj plaws cov lus qhia txog nws cov kev ua hauj lwm.

Yuav kom txuas no zoo kawg nkaus qhua counter rau koj qhov chaw, koj yuav tsum muab tso rau hauv cov nplooj ntawv koj xav mus taug ib tug tshwj xeeb HTML-code. Nws yuav raug muab tso rau ntawm qhov chaw tom qab txiav nyob rau hauv Google Analytics. Ua li no, koj yuav tsum tau tsim rau koj tus account nyob rau hauv Google - Gmail inbox mus txuas ntxiv mus ua raws li cov lus qhia.