Yuav ua li cas yog creativity? Cov kev loj hlob ntawm creativity. xav creativity

Thaum peb hnov lo lus "tswv yim", tuaj mus rau lub siab xws spheres ntawm tib neeg kev ua ub no, xws li ua li thiab advertising. Qhov no yog vim lub fact tias lub chaw ua hauj lwm ntawm cov kws txawj los ntawm cov chaw no yog ncaj qha mus txog rau lub cim ntawm tswv yim tshiab. Txawm li cas los, Yog hais tias koj xav hais tias hais txog dab tsi yog muaj tswv yim, nws yog yuav, nws yog ib tug muaj tswv yim tus txheej txheem, vim li ntawd nws yog heev ib qho tseem ceeb rau tej teb ntawm kev ua si.

Niaj hnub no

Thaum lub caij, creativity tau ua ib qho tseem ceeb zoo, uas yuav tsum tau muaj ib tug PhD, uas koom nyob rau hauv lub sib ntaus rau lub lucrative ncej. Ib tug neeg hais tias nws yog akin rau ntse heev, thiab nws yog tsis yooj yim sua los tsim. Ib tug neeg, on qhov tsis tooj, nws xav tsim qhov zoo thiab guarantees zoo rau leej twg. Leej twg yuav ntshaus nyob ib ncig ntawm rau pua pua ntawm cov kev kawm zaug aimed ntawm txoj kev loj hlob ntawm tswv yim kev xav, tab sis txawm hais tias lawv yuav tsum tau? Yog li ntawd ua ntej koj kos npe cov kev cov hoob kawm, nws yuav pab kom koj to taub dab tsi yog nws hais tias yog muaj tswv yim.

lub ntsiab lus

Yog hais tias peb xav txog tej yam lub tswv yim zoo txhim nyob rau hauv lub neej txhua hnub, nws yuav tsum tau hu ua wit, uas yog, muaj peev xwm mus cuag lawv cov hom phiaj thiab nrhiav tau ib txoj kev tawm ntawm no nyuaj qhov teeb meem no, siv cov khoom thiab qhov chaw kawm ib tug uas tsis yog-tus qauv txoj kev. Los ntawm cov sab nraum tej zaum nws yuav zoo li ib yam dab tsi ntawm ib tug ntse heev, tab sis nyob rau tib lub sij hawm yooj yim. Ib tug thought: "Yog vim li cas kuv tsis tau xav txog?" Xws li ib tug uas tsis yog-tsis tseem ceeb mus kom ze rau dlaws teeb meem yog muaj tswv yim.

Nyob rau hauv lus Askiv lo lus suab ntau zoo li "tsim" los yog "tsim", tab sis qhov no siv tsis tau tsuas yog rau cov ntaub ntawv uas tej yam. Raws li koj tau pom, nws yog ib tug tseem ceeb tshaj plaws. Tab sis qhov twg los? raws li Abraham Maslow, ib tug American psychologist, no muaj peev xwm yog tsis tseem ceeb cov yam ntxwv ntawm tus neeg kiag li txhua leej txhua tus, tab sis nyob rau hauv lub chav kawm ntawm kev kawm ntawv thiab sab nraud txiav txim, nws yuav poob. Yuav kom ntsuam xyuas lub theem ntawm muaj tswv yim muaj peev xwm ntawm tus neeg siv ib tug ntau yam ntawm kev ntsuam xyuas, cwm pwm questionnaires, thiab ua kev xyaum ua los ntawm ntau yam teeb meem.

Qhov teeb meem ntawm kev tsim muaj tswv yim

Tam sim no uas koj paub tias dab tsi yog muaj tswv yim. Cia peb xav txog nyob rau hauv ntau yam hauv tus txheej txheem ntawm kev tsim cov tswv yim. Nws yuav zoo li uas lub ci ntsa iab lub tswv yim los ntawm tsis pom qhov twg thiab cia li tshwm sim nyob rau hauv koj lub taub hau, tab sis nws tsis yog li ntawd. English psychologist Grehem Uolles distinguishes 4 theem ntawm lub tswv yim kev daws teeb meem ntawm qhov teeb meem.

Cov Thawj zaug ntawm lawv - lub npaj. Rau ntawm no theem, cov formulation ntawm qhov teeb meem los yog teeb meem, raws li tau zoo raws li cov thawj cov me nyuam los daws kom tau no. Tom ntej no yog lub tsim kom loj hlob theem. Ntawm no cov neeg muaj feem ntau distracted los ntawm lwm yam khoom los yog cov nyhuv thiab tsis rov qab mus rau qhov teeb meem kom txog thaum lub sij hawm ntawm enlightenment (peb theem), mus rau intuitive pom mus rau hauv cov essence heev ntawm qhov teeb meem. Thiab cov theem kawg - qhov no yog ib txoj kev kuaj, uas yog, kev siv ntawm cov tshuaj.

Nyob rau hauv qhov tseeb, yuav tsum tau muaj tswv yim kev xav, koj yuav tsum tig tawm lub hlwb thiab tso siab lub subconscious. Nws yog yog li ntawd ib qho tseem ceeb thib ob theem. Feem ntau cov feem ntau, peb tiv thaiv peb tus kheej, consciously sim mus nrhiav ib tug daws nyob rau hauv uas peb twb paub yam teeb meem, tab sis nyob rau hauv qhov tseeb nws tsis pab tuaj nrog rau ib yam dab tsi tshiab. Qhov teeb meem ntawm creativity kuj ua peb puas siab puas ntsws ntau ceg los yog blocks, ntshai ntawm hnyuj hnyo foolish. Tag nrho cov no hinders muaj tswv yim kev xav.

Kev Cai rau muaj tswv yim xav

Kev ntsuam xyuas ntau yog targeted hais mus ntsuam xyuas cov kev uas muaj tswv yim hauv paus ntsiab lus nyob rau hauv tus txiv neej. Lub nto moo tshaj plaws nyob rau lub sij hawm ntawd tsim ib txoj kev kuaj kev puas siab ntsws Paul Torrens. Nws tso cai rau koj los mus txiav txim rau theem ntawm cov pib. Ntawm no yog ib co ntawm cov no:

• npliag;
• originality;
• yooj (tso cai rau txiav txim seb lub originality ntawm cuav);
• metaphors, uas yog, muaj peev xwm pom nyob rau hauv ib tug yooj yim txoj thiab vice versa;
• nyhav;
• elaboration;
• siab.

creativity hom kev kawm

Hom kev kawm yog - yog txoj kev thiab hom kev kawm uas tsim los pab txhawb cov txheej txheem ntawm generating ib tug tshiab set uas yog thawj lub tswv yim thiab cov kev daws kev pab raws qib. Lawv yog tsim los pab formulate meej thiab cuab teeb meem, leeb nws tus kheej ua cov kev tshawb fawb cov txheej txheem, ua rau kom tus nqi ntawm cov tswv yim, thiab yuav nthuav qhov kev lag luam muaj teeb meem. Txawm li cas los, nws muaj nqis ntsoov teev hais tias qhov no tsis yog ib qho algorithm, nram qab no uas ib tug txiav txim yuav yeej tau. Txoj kev xwb tsis nce qhov yuav zoo thiab yog cov tswv yim, lawv npaj cov kev tshawb fawb cov txheej txheem nws tus kheej, ua rau nws ntau.

Yuav ua li cas yog creativity? Qhov no yog feem ntau ib lub cuab tam kom tau ib yam dab tsi tshiab thiab tseem cia nrog. Stimulation hom kev kawm uas yog siv nyob rau hauv tag nrho cov cheeb tsam ntawm kev lub neej, xws li engineers thiab inventors tau ntse siv xws li ntawm lawv raws li morphological tsom xam thiab TRIZ (Theory ntawm Daws inventive teeb meem). Khoom sab xav yog dav siv nyob rau hauv lub teb ntawm advertising thiab marketing, thiab SCAMPER txheej txheem siv los tsim kiag cov khoom tshiab. Tseem muaj universal. Cov no muaj xws kev tawm tswv yim txoj kev thiab Walt Disney. Lawv tau siv nyob rau hauv txhua kev lag luam. Tej zaum nyob rau hauv lub chav kawm thiab graphics, xws li txoj kev ntawm constructing maps ntawm txoj kev xav, cov neeg tseem teem rau ntxiv txoj kev loj hlob ntawm creativity.

Nrov txoj kev thiab hom kev kawm

Qhov tseem zoo-paub nyob rau hauv lub sij hawm ntawd yog cov nram no:

1. TRIZ. Qhov no txoj kev twb tsim los ntawm Henry Alshulerom. Nws mas muaj nyob rau hauv kev muab cov database thiab cov cuab yeej rau raws kev dlaws teeb meem thiab paub cov teeb meem nrog rau cov aim ntawm kev tsim tshiab, los yog kev txhim kho hauv lub qub system.
2. Kev tawm tswv yim. Qhov no phais cov txheej txheem yog raws li nyob rau hauv cov qib uas muaj tswv yim ua si. Cov neeg koom yuav feem ntau yog hais kom muab raws li ntau cov tswv yim, txawm tias lawv yog cov heev tawm ntawm qhov dog dig. Tom qab, tag nrho cov ntawm cov kev xav yog lub feem ntau muaj kev vam meej.
3. Yog hais tias sab xav txheej txheem yog siv rau metaphorical kaus mom, muab txhua yam ntawm lawv, ib tug yuav tsum saib qhov teeb meem los ntawm ntau txoj kev xam pom.
4. Synectics yog invented los ntawm William Gordon thiab nws muaj kaum sib law liag cov kauj ruam, uas yog txuas mus rau ib tug ntau dua raws li nrog rau kev tsim kho ntawm analogies.
5. Lub hauv paus ntsiab lus ntawm cov Delphi txoj kev yog hais tias ib tug xov tooj ntawm cov kws txawj uas tsis txuam nrog txhua lwm yam, muab tawm ib tug xov tooj ntawm cov tswv yim thiab lub koom haum pab pawg neeg sau, ntsuam lawv thiab coj nws tag nrho ua ke.

Kev loj hlob ntawm creativity

Paub hais tias yog muaj tswv yim, koj yuav xav mus sim nrhiav ib tug uas tsis yog-tus qauv tshuaj. Tej zaum koj yog ib tug ntawm cov neeg uas tsis tau poob no muaj peev xwm, ces koj yuav tsis muaj teeb meem. Txawm li cas los, xyaum qhia tau hais tias, aimed ntawm txoj kev loj hlob, tsis muaj kev cob qhia, tsis yog li ntawd ib qho yooj yim mus cuag creativity. Yuav ua li cas muaj peev xwm tsim lawv creativity?

Ua ntej ntawm tag nrho cov, koj yuav tsum tau tshem ntawm stereotypes nyob rau hauv kev xav thiab tau muaj peev xwm xav tias sab nraum lub thawv. Qhov no tej zaum yuav ua rau kom ce uas tau ua ib tug cwj pwm rau koj.

Ib ce muaj zog txhua txhua hnub

Noj, piv txwv li, koj txoj kev hauv tsev los yog mus ua hauj lwm. Feem ntau nws mus rau tib txoj kev. Sim hloov lub txoj kev mus rau qhov chaw tos tsheb los yog taug kev hais tias ib feem ntawm qhov kev ncua deb, uas koj kis tau nyob rau hauv cov tsheb npav. Txhua txhua hnub sim hloov txoj kev thiab mus nrhiav tus tshiab cov kev xaiv.

Nws tseem pab tau rau tag nrho cov tshiab thiab pab: qhov chaw, menus, kev ua, khaub ncaws, thiab txawm xav. Creative, cov nqi ntawm uas yog ncaj qha mus txuas rau creativity, yuav pab tsim lub arts and crafts. Tej ce xws li nyeem rau lwm txoj kev nyob ib ncig ntawm (los ntawm hauv qab mus rau saum los yog los ntawm txoj kev mus rau sab laug), tseem yog heev pab tau thiab kuj yuav zoo.

Sim tuaj nrog 10 txawv npe Diosfena e.g., hematin los yog Eyergestior. Kos ib tug tsiaj uas tsis muaj nyob, muab nws ib lub npe, xav seb qhov twg lawv nyob thiab ua li cas noj. Siv tej lo lus thiab xav txog tej yam uas nws yog ib qho acronym decipher nws. Tag nrho ntawm cov kev ua uas yooj yim thiab kev lom zem, tab sis lawv yuav pab koj mus tsim tswv yim zoo txhim.