Khw muag khoom lag luam turnover. Analysis ntawm lub khw muag khoom turnover, npaj thiab accounting

Cov qhov tseem ceeb ntsuas ntawm kev thiab economic kev loj hlob muaj xws li khw muag khoom ua lag luam, yuav txhawb ob qhov kev thov sab thiab nyob rau hauv ntau lawm. Khw muag khoom lag luam tawm - qhov muag ntawm cov khoom ncaj qha mus rau tus neeg.

khw muag khoom muaj nuj nqi

Ib tug xov tooj ntawm kev khiav dej num nqa tawm los ntawm lub khw muag khoom ua lag luam:

• muab cov kev pab thiab lwm tus neeg uas forwarding thiab thauj, ntaub ntawv, advertising thiab kev noj kev haus kev pab;
• kev ua hauj lwm los tsim qhov nqi ntawm cov khoom, lawv labeling, cia thiab txais;
• kev siv ntawm cov nyiaj them tau txais los ntawm lwm tus neeg uas cov khoom;
• Xyuas thiab sorting los ntawm cov khoom thaum lub sij hawm qhov kev npaj ntawm ntau yam;
• kev siv ntawm cov kev tshawb fawb yam rau cov lag luam tawm los ntawm cov khoom;
• txhais cov mov thiab thov rau tej hom ntawm cov khoom;
• kawm tam sim no kev ua lag luam qhov teeb meem ntawm cov khoom.

Khw muag khoom muag

Muab lub meej ntawm cov neeg siv cov kev pab cuam, khw muag khoom ua lag luam yuav tsum tau muab faib mus rau hauv mail kev txiav txim, mobile thiab nyob ruaj ruaj. Nyob rau hauv daim ntawv no, ib tug ncauj lus kom ntxaws saib lub khw muag khoom turnover. Analysis khw muag khoom turnover li yuav tau piav.

Nyiaj ntawm cov pejxeem yuav tsum tau hu ua lub hauv paus ntawm nyiaj txiag txoj kev loj hlob ntawm lub koom pheej ntawm Tatarstan (khw muag khoom ua lag luam turnover). Cov nyiaj tau los uas hais thov rau cov khoom uas nkag mus rau lub khw nyob rau hauv daim ntawv ntawm cov khoom mov.

Muaj pes tsawg leeg ntawm RT

Raws li nyob tus yeees ntawm cov RT yog tsis niaj hnub, nws muaj xws li catering chaw, tus nqi ntawm kev muag khoom los ntawm cov khoom rau cov pejxeem los ntawm lub khw muag khoom outlets thiab qhov muag ntawm cov khoom rau cov koom haum, tsev thiab qhauj. Nriav nyiaj ntawm cov pej xeem thiab private noj yog ncaj qha mus txog rau ib lub sij hawm xws li khw muag khoom ua lag luam. Analysis khw muag khoom turnover ntawm paramount tseem ceeb.

Nyob rau hauv ib tes kev cai zoo ntawm cov pejxeem, ib tug tas mus sawv thiab systematic kev loj hlob ntawm ntau lawm nyob rau lwm yam yog thaws rov los nyob rau hauv lub muaj zog ntawm lub RT. Nws, nyob rau hauv particular, muaj ib feem nyob rau hauv lub qhov zoo thiab ntau kev ntsuas ntawm cov lag luam tawm cov koom haum thiab qhauj. Indicators, nyob ntawm seb cov qauv thiab cov volume ntawm cov lag luam tawm, yuav tsum tau hu ua ib tug paj tau paj, nyiaj, khwv tau nyiaj npaum thiab cov nyiaj uas muab faib rau cov nqi, tus xov tooj ntawm cov neeg ua haujlwm ntawm cov lag luam tawm, nyiaj txiag mob ntawm lub Enterprises, lub nyiaj fund thiab lwm tus neeg. Ceev faj tsom xam thiab systematic xyuas ntawm turnover cov kev npaj muaj ntawm kuj zoo kawg thiab tseem ceeb thaum lub khoom turnover kev npaj, lawv tau surpassed, thiab cov kev tshawb fawb rau reserves rau kom nws. turnover npaj yog tsim nyog.

Tus qauv ntawm cov lag luam tawm turnover yuav tau muab faib mus rau hauv qhov kev siv uas tsis yog-zaub mov thiab khoom noj.

Muaj pes tsawg leeg ntawm lub khw muag khoom ua lag ua luam muaj xws li qhov muag ntawm cov khoom ncaj qha mus rau cov pej xeem, ua lag ua luam chaw los yog cov chaw rau lub hauv paus ntawm tsim kev cai, thiab cov nyiaj tau los rau cov kho kav khoom cov kev pab cuam.

Tus qauv ntawm lub khw muag khoom ua lag luam tso nyiaj rau tej yam tshwm sim ntawm assortment. Feem ntau cov khoom muab cov pawg neeg nyob rau hauv thaj av ntawm cov neeg siv los yog muaj lub hom phiaj. Rau lub hom phiaj no muaj yog ib tug neeg muag khw.

Cov qhov taw qhia nyob rau hauv qhov zoo thiab ntim ntawm lub khw muag khoom ua lag luam no yog hu ua ib tug turnover. Khw muag khoom lag luam turnover - lub ntsig txog kev qhia txog lub realization ntawm kev muag khoom volume, uas characterizes rau theem kawg ntawm lub zog nyob rau hauv lub cheeb ntawm tau los ntawm tus kheej kev ntawm cov khoom, hais tias ib tug pej xeem paub txog cov nqi thiab cov nqi ntawm tus neeg ib feem ntawm cov kev sib raug cov khoom, uas yog tus naj npawb ntawm cov hom ntawm cov khoom. Lub proportions ntawm cov mov thiab thov, noj thiab ntau lawm thiab muag khoom nyiaj kev, thiab lub network qauv trading volume, ua hauj lwm thiab cov ntaub ntawv uas cov kev pab. Qhov no, dhau lawm, yog lub khw muag khoom ua lag luam. Analysis ntawm lub khw muag khoom turnover yuav tsum tau nqa tawm tsis tu ncua.

Hom ntawm cov nyiaj tau los uas muaj feem rau lub khw muag khoom ua lag luam turnover

• Cov muag khoom ua liaj ua teb ntawm cov khoom, nqaij qaib thiab tej tsiaj nyeg tej liaj teb ncaj qha thiab ancillary ua liaj ua teb qhauj.
• Muag khoom ntawm spare qhov chaw, lubricants, motorcycles thiab lwm yam txhais tau tias yuav tu nws pib roj noj noj.
• Tu thiab kho ntawm motorcycles thiab lub tsheb, xws li cov nqi ntawm spare qhov chaw.
• Kho nkawm khau, khaub ncaws, nyob ua si, rooj tog zaum, lub kaus mom, xov tooj cua, video thiab TV khoom thiab lwm yam khoom ntawm tus neeg cov kev pab cuam tuam txhab uas muag.
• Painting thiab tshuaj ntxuav ntawm cov khaub ncaws.
• Sau cov khoom nyob rau hauv lub khw muag khoom network thiab subscription.
• Khaub ncaws los ntawm lub studio ntawm tailor-made khaub ncaws, khau thiab headgear.
• Cia cov khoom ntawm qhov siv thiab ua muas khoom thiab cov lag luam Catering.
• khw muag khoom cov khoom nyob rau hauv credit thiab nyiaj ntsuab.
• Lwm yam nyiaj tau los.

Ib tug ntawm lub ntsiab ntsuas los ntsuas nyiaj txiag thiab lwm yam kev ua ub no ntawm kev muag khoom - khw muag khoom turnover. RT muaj xws li qhov muag ntawm pej xeem cov khoom rau tej kev siv, tsev thiab qhauj rau tam sim no xav tau kev pab ntawm ua lag ua luam thiab cov collective noj rau nyiaj ntsuab. Niaj hnub no, cov neeg siv txog 80% ntawm lawv cov nyiaj tau los yuav khoom. Lub luag hauj lwm ntawm lub khw muag khoom ua lag luam turnover nyob rau hauv cov kev sib raug txoj kev loj hlob ntawm cov haiv neeg, kev cai thiab cov ntaub ntawv uas txheem ntawm nyob yog zoo heev txo nyob rau hauv cov nqe lus ntawm nce nqi. Khw muag khoom turnover yog tsis zoo li cas nws yog ua ntej.

Lawv RT yuav tsum tau soj ntsuam thiab kawm nyob rau hauv sib piv thiab tam sim no tus nqi. Yuav kom txiav txim seb lub khw muag khoom ua lag luam turnover nyob rau hauv piv cov nqi, nws yog tsim nyog los lub sij nqi faib los ntawm lub Performance index ntawm lub khw muag khoom cov nqi ntawm cov khoom thaum lub sij hawm lub sij hawm ntawm tus nqi hloov. Thaum lub sij hawm lub tsom xam yuav tsum coj mus rau hauv tus account lub kev loj hlob ntawm lub khw muag khoom muag ntawm cov khoom mus ntsib qhov kev thov, txhim kho lag luam qauv nyob rau hauv lub enterprise software ua rau kom cov qhia nyob rau hauv nws ntawm cov khoom zoo, ib tug active cawv nyob rau hauv lub tsim ntawm turnover xav tau kev pab, tastes ntawm cov neeg. Khw muag khoom lub khw ua haujlwm rau cov kev pab ntawm cov pejxeem.

Lub ntsiab hom phiaj ntawm lub tsom khw muag khoom turnover nyob rau hauv kev twb kev txuas nrog cov saum toj no yog:

• txoj kev loj hlob ntawm kev pom kev tactical thiab xaiv yaam kev tswj kev txiav txim siab nyob rau hauv txoj kev loj hlob ntawm lub lag luam tawm qhauj ntawm RT;
• pov thawj ntawm kev twv turnover, ntev-lub sij hawm kev loj hlob ntawm cov qauv ntawm cov lag luam tawm kev kawm, yuav txaus siab ntawm cov neeg siv kev thov rau tej yam khoom; kev txiav txim pom txoj kev npaj, validity thiab lub dag lub zog; txiav txim cov kev taw qhia ntawm kev coj thiab kev nyiaj txiag txoj kev loj hlob ntawm lub khw muag khoom ua lag luam qhauj;
• paub lub sij hawm thiab reserves, txoj kev ua rau kom cov kev ntawm cov khoom, efficiency ntawm kev siv ntawm cov khoom thiab kev puag kev lag luam, kev txhim kho qhov zoo ntawm cov neeg muab kev pab;
• kev ntsuam xyuas ntawm lub enterprise nyob rau hauv cov lag luam tawm; muab tso ua ke, kev kawm thiab ntau ntsuas ntawm cov nyhuv ntawm yam nyob rau hauv qhov kev siv ntawm lub hom phiaj thiab lub zog ntawm lub khw muag khoom hauv kev.
  

Khw muag khoom lag luam - yog cov muag khoom ntawm tus daim khoom rau tus kheej, Noncommercial siv los ntawm cov neeg siv kawg.

Nyob rau hauv peb lub sij hawm, lub nram qab no txoj kev yog hloov nyob rau hauv khw muag khoom khoom kev:

• muag khoom rau coj mus muag lag nyiaj pab, daim pib mus txawv tebchaws nyob rau hauv tag nrho cov hom kev thauj, lottery phaib rau txawb tes, hnab ntawv, nyiaj muas thiab postcards;
• qhov teeb meem nyob rau hauv kev sib hwm ntawm cov nyiaj hli rau neeg ua hauj lwm ntawm ntau yam tuam txhab uas muag ntawm cov khoom;
• kev muag khoom rau kev cai lij choj koom haum, nrog rau tsev thiab cov koom haum ntawm lub social kheej uas tsis yog-zaub mov thiab ntau lawm jur. cov neeg uas tsis yog lub social. cheeb tsam.

Nyob rau hauv khw muag khoom cov lag luam tawm qhauj mas nquam paj nquam nruas hnub caiv saum toj no cov khoom raws li lag luam wholesale, nrog rau cov tshwm sim hais tias cov neeg txiav txim los ntawm tag nrho cov turnover ntawm cov khoom, uas muaj xws li lag luam wholesale thiab khw muag khoom muag ntawm cov khoom. Tab sis lub ntsiab qhov taw qhia ntawm trading kev ua si muaj feem xyuam rau cov kev ntawm cov khoom. Nws yog ib qho tseem ceeb los mus txiav txim qhov tseeb khw muag khoom turnover.

Ntaub ntawv hais txog lub khw muag khoom turnover rau lub hli muab cia rau hauv lub accounting register.

Tshwj xeeb tshaj yog qhov yuav tsum tau paub qhov txawv cov chaw ntawm cov ntaub ntawv kev cai, uas yog siv nyob rau hauv lub tsom xam ntawm cov tsev neeg. kev ua si. Rau cov neeg muaj xws li kev cob qhia, siv thiab ntxawg cov ntaub ntawv uas lub xeev lub cev, cov koom haum superior, nqi, nqi, nqi, cov kev cai thiab pom zoo cov txheej txheem, thiab lwm tus neeg. Nws yog txaus kom nws kim heev kev siv ntawm cov ntaub ntawv qhov chaw, hluav taws xob nyob rau hauv lub tsom xam (Wage thiab databases rau electronic media, lub Internet thiab mashinogrammy).

Nyob rau hauv lub tsom xam ntawm lub khw muag khoom muag cov ntaub ntawv yog siv me me ua lag ua luam kev npaj, kev pab them nqi, statistical thiab accounting lus ceeb toom, kev cai, cov txheej txheem, tam sim no nyiaj txiag, ntaus tswv yim thiab tswv yim zoo forecasts ntawm kev sib raug thiab nyiaj txiag txoj kev loj hlob, cov ntaub ntawv thiab koj tus kheej lub tswvyim sij hawm poob, qhov chaw ntawm cov ntaub ntawv sab nraum lub accounting. Cov ntaub ntawv yog nyeem los ntawm cov zaub cov ntaub ntawv mashinogramm thaum lub sij hawm ua. Khw muag khoom lag luam turnover ntawm lub enterprise yog qho tseem ceeb heev.

qhia ntaub ntawv

Lub ntsiab ntaub ntawv ntawm qhov statistical qhia:

1. OTZT - "rau luam thiab stocks ntawm cov khoom tsab ntawv ceeb toom."
2. OPZT - "Qhia rau cov muag khoom los ntawm cov khoom thiab stocks."
3. ORT - "Daim ntawv qhia txog nyob rau hauv lub khw muag khoom ua lag luam."

Nyob rau hauv OTZT yuav nrhiav tau cov lus qhia txog txhua hli khw muag khoom muag ntawm cov khoom thiab cov hnyav tag nrho txij thaum pib ntawm lub xyoo. Dynamics of khw muag khoom muag ntawm cov khoom yog analyzed rau tam sim no thiab yav dhau los sij hawm. Qhov no daim ntawv qhia qhia tau hais tias lub cais cov zaub mov pab thiab cov khw muag chains tuam txhab uas muag turnover. Tsis tas li ntawd, nws tseem tau mus faib lub khw muag khoom muag ntawm cov khoom noj khoom, haus dej haus cawv thiab cov khoom ntawm nws tus kheej lawm.

OPZT muab cov lus qhia txog kev muag khoom los ntawm cov khoom nyob rau hauv cov zaub mov thiab tej yam ntuj tso gauges nyob rau hauv tus nqi ntawm cov nqe lus uas tsis yog-zaub mov. Qhov no daim ntawv qhia qhia tau hais tias lub sij stocks ntawm lub khw muag khoom khoom, factories thiab warehouses catering rau lub sij hawm nyob rau thaum xaus ntawm lub hlis ntawm daim ntawv qhia (qhia yooj yim npas thiab khoom pawg).

Raws li tau analyzed lub khw muag khoom turnover ntawm lub enterprise?

ORT mus li txij thaum pib ntawm lub xyoo thiab nws accrued tag nrho. Tus thawj Seem no qhia rau lub khw muag khoom turnover ntawm npas thiab khoom stocks ntawm lub khw muag khoom network, raws li zoo raws li nyob rau hauv warehouses nyob rau thaum xaus ntawm lub qhia lub sij hawm. Qhov thib ob seem muaj ntaub ntawv nyob rau hauv tus nqi thiab tej yam ntuj tso reserves ntawm lub gauges ntev-lub sij hawm siv thiab muag khoom rau cov pej xeem ntawm cov khoom. Qhov thib peb qhia tau hais tias cov ntaub ntawv nyob rau hauv lub tsev ntaub ntawv stocks nyob rau hauv lub warehouses ntawm tis network nyob rau thaum xaus ntawm lub qhia lub sij hawm. Cov tshooj plaub ntawm lub niaj xyoo tshaj qhia piav qhia txog lub xub ntiag ntawm ib tug trading network, xws li lub caij xyoo kawg.

Yog li ntawd tsom xam cov khw muag khoom enterprise.

Nyob rau hauv OPZT thiab ORT khw muag khoom turnover teev ua ke nrog rau lwm cov nqi uas tsis muaj ntaub ntawv, koj yuav tsum nqa mus rau hauv tus account nyob rau hauv lub tsom xam.

Nyob rau hauv lub txiv hmab txiv ntoo thiab zaub lag luam yog tso ua ke txhua xyoo, txhua lub hlis thiab peb lub hlis twg "Qhia rau lub zog ntawm qos yaj ywm, zaub thiab txiv hmab txiv ntoo thiab zaub cov khoom ', uas muaj cov lus qhia txog kev noj, mov thiab ntau lawm residues. Nyob rau hauv phau ntawv luam qhauj ua txhua xyoo thiab peb lub hlis twg "Reports rau tus sau, muag thiab balances ntawm cov khoom", uas muab cov lus qhia rau cov tshuav nyiaj li cas, lub lag luam wholesale thiab cov khw muag khoom, tau txais daim ntawv phau ntawv khoom. Yog li yooj yim taug qab qhov kev nce nyob rau hauv lub khw muag khoom ua lag luam.

RT qauv

Microstructure, khoom pab pawg qauv, macrostructure thiab cov qauv ntawm khoom assortment - chav tsev khw muag khoom muag ntawm cov khoom.

Lub microstructure qhia cov kev faib ua feem ntawm ib tug tej khoom muag volume ntawm ib tug assortment (khaub ncaws, tsho tiv no, kev foob, kev caij ntuj no, lub caij ntuj sov, caij nplooj ntoos hlav thiab lub caij nplooj zeeg nkawm khau, portable, xim thiab dub thiab dawb TV, chav ua noj rooj tog, chav pw, chav, thiab lwm yam);

Cov khoom pab pawg qauv ntawm cov khoom muab faib los ntawm ntau lawm keeb kwm, lo lus uas peb (txiv hmab txiv ntoo, zaub, nkawm khau, rooj tog zaum, khaub ncaws, TV thiab xov tooj cua cov khoom, bakery khoom, roj hmab khoom, roj, cav ntoo, thiab lwm yam);

Lub macrostructure envisaged division ntawm cov khoom thiab tag nrho cov loj (uas tsis yog-zaub mov thiab khoom noj khoom haus, muaj thiab kev hom phiaj thiab cov neeg siv);

Cov lus nug assortment qauv yuav siv sij hawm mus rau hauv tus account tus piv ntawm ntau hom ntawm cov khoom uas yog ib feem ntawm ib tug tej pab pawg neeg (poj niam, txiv neej thiab cov me nyuam cov khaub ncaws, cov me nyuam, txiv neej thiab cov poj niam txoj kev khau, rooj tog zaum rau lub cottages, chaw ua hauj lwm, chaw ua hauj lwm qhov chaw thiab vaj tse, thiab cov zoo li). Qhov no qauv ntawm lub khw muag khoom ua lag luam.

Yam uas muaj feem xyuam rau cov qauv

Cov nram qab no yam muaj ib tug zoo feem nyob rau hauv lub khw muag khoom muag qauv: lub teb chaws peculiarities ntawm lub cheeb tsam; climatic tej yam kev mob; geolocation ntawm lub cheeb tsam; economic yam; socio-demographic yam, thiab lwm tus neeg.

Cov nram qab no ntaub ntawv yog lub hauv paus rau economic tsom xam ntawm lub khw muag khoom muag ntawm cov khoom: accounting thiab zoo li qub qhia, lub hom phaj, ua hauj lwm cov ntaub ntawv, feasibility khw yam ntxwv thiab socio-economic ntsuas kev lag luam tej yam kev mob thiab cov cheeb tsam ntawm kev ua si ntawm coj mus muag enterprise.

tsom xam txog qhov teeb meem

khw muag khoom muag ntawm cov khoom tsom xam kev pab raws qib yog: kawm txog cov zoo ntawm pej xeem cov kev pab cuam; txiav txim raws li ntawm kev pab them nqi ntawm cov neeg yuav khoom cov cuab tam serviced los ntawm ib tug kev enterprise los yog lub koom haum; qhia nrog reserves thiab tsim kev ntsuas nyob rau cov shortcomings thiab ib tug ntxiv nce nyob rau hauv turnover thiab cov kev pab cov neeg; kawm puab ntawm khw muag khoom muag rau ob peb xyoo; tshawb thiab hle cov ua uas tabkaum los yog pab txhawb qhov kev siv ntawm cov kev npaj turnover ntawm cov khoom; muaj kev tswj ntawm qhov kev siv txoj kev npaj ntawm cov khoom turnover los ntawm khoom pab pawg thiab tag nrho cov ntim; ntsuam xyuas qhov kev siv ntawm lub hom phiaj ntawm cov koom haum thiab Enterprises, muaj nyob rau hauv lub system; kom paub tias cov kev hloov nyob rau hauv cov qauv thiab cov volume ntawm lub khw muag khoom muag ntawm cov khoom, cov lus nug thiab tau txais daim ntawv ntawm cov khoom; xyuas cov atherosclerosis ntawm qhov kev siv txoj kev npaj rau lub khw muag khoom ua lag ua luam thiab cov koom haum thiab cov system raws li ib tug tag nrho.

Yuav ua li cas koj xam cov muaj zog ntawm lub khw muag khoom turnover?

Ntsuam xyuas cov khw muag khoom muag ntawm cov khoom, kws txawj siv: Audit daim ntawv pov thiab documentary kev tshawb fawb; ib cov lus nug los ntawm cov khoom; accounting sau, thawj cov ntaub ntawv thiab khoom-nyiaj ntawv uas qhia lub zog ntawm cov khoom; kev pab them nqi uas kos mus txog lawv tus kheej qhauj thiab cov koom haum; cov ntaub ntawv socio-economic ntsuas ntawm lub cheeb tsam tus qhauj thiab cov koom haum (yuav khoom thiab nyiaj ntsuab nyiaj ntawm cov koom haum thiab Enterprises, thiab cov qauv ntawm cov pejxeem, thiab lwm yam).

RT indicators

Yuav ua li cas yog lub khw muag khoom ua lag luam turnover nuj nqis yog?

Analysis turnover tshwm sim los ntawm lub xam uas muaj ntau yam tsis, uas tej zaum yuav grouped raws li cov no: volumetric thiab tej, zoo thiab ntau, ntuj thiab nqi.

Cov feem ntau lug siv nyob rau hauv lub economic tsom xam ntawm tus nqi tsis, lub tseem ceeb tshaj plaws uas yuav tsum tau hu ua lub turnover ntawm cov khoom ntawm cov koom haum thiab qhauj.

xaus

Tsis tas li ntawd, qhov muag ntawm cov khoom nyob rau hauv Tshuag nyob rau hauv cov nqe lus ntawm tus nqi yog txiav txim los ntawm txoj kev thiab cov ntaub ntawv ntawm cov lag luam, cov neeg pab pawg thiab thiaj li nyob. Cov yooj yim yog cov cia li tau tus nqi tsis nyob rau hauv nrug muaj feem luj kev kawm ntawm qhov kev siv ntawm lub khw muag khoom cov khoom turnover txoj kev npaj. Peb tau pom tias lub khw muag khoom ua lag luam thiab lub tsom xam ntawm lub khw muag khoom ua lag luam.